Microsoft also reportedly considered buying Zynga in 2010, back when Don Mattrick still ran the Xbox business.įor more, check out everything that's happened at the Microsoft FTC trial, including how Starfield apparently almost skipped Xbox entirely before Microsoft acquired Bethesda. But most important was their portfolio and engagement they had on mobile.” And it’s a partner we know well, given a long history of working together, so we both had comfort with the studios and the teams. 'I spent time with Amy Hood, the CFO of, to look at the mobile opportunities that were in the market, and Activision was the biggest publisher of mobile content. Spencer noted that Activision is the largest publisher of mobile content outside of China thanks to King's existing franchises like Candy Crush. In November 2021, Microsoft's attention turned to the Activision Blizzard acquisition. Other ways to link your Xbox Live Account and Steam Profile You can also link your Xbox Live account and Steam Profile through the Xbox Game bar or Xbox app. In the end, for our opportunity, we thought we needed to have something that was even bigger than what Zynga was given our very small starting space in the mobile gaming business,” Spencer said. Press X on the start menu to open settings Exit settings Select Sign Out Clicking Yes will complete the unlinking process and restart the game.

“I have a lot of respect for the people at Zynga and what they've built.

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